The creation of reports is a rather dull occupation, not unlike, say, the payment of taxes. And creating beautiful reports is a difficult task. And few people can avoid drawing somehow the graphs added to the Word document.
Surely there must be a better way. And he is. This is a new Google tool – Google …Read More
After creating the site, we immediately become interested in who visits it and how users find it at all. You can, of course, ask the users how they came to you :), but the easiest way is to install analytics systems. I use both Metrics and Google Analytics, but I prefer the latter. And in …Read More
Based on my experience, I have compiled a ranking of common errors in Google AdWords settings. Correcting them, you can improve the effectiveness of ongoing advertising campaigns.
Error 1: The analyst is not set up
Contextual advertising is an auction where every day you have to make a decision about setting a bet for buying traffic, which …Read More
Google reported that the Optimize tool for A / B testing and personalization of sites came out of beta. Now it is available in 180 countries.
Google launched Optimize, a free version of Optimize 360, in September last year. A paid version of the service is available in the Google Analytics 360 Suite.
More than 250,000 users …Read More
Google said that at the moment, thanks to advertising in AdWords, stores have received more than 4 billion visits to stores offline.
In the near future, to the data on the attendance of physical stores after watching online advertising will open access to thousands of advertisers. Now the process of measurements undergoes qualitative changes.
Google monitors visits …Read More