Pre-holiday advertising campaigns: how to properly track using UTM tags

The holidays are coming, the mood is, of course, “New Year’s”, there are so many beautiful things around: puddles, mud, fog [D] “class =” wp-smiley “/> At least in Nainital¬†And if you do not, and the snow lies, you are very lucky!

And I’ll just leave it here, and suddenly.

Nevertheless, the calendar quickly replaces day after …Read More

For online video advertising, attractiveness is more important than visibility

The visibility of advertising is important for generating sales using online video, but its appeal is even more important. It is to this conclusion came Nielsen Catalina Solutions. The results of their study were presented on Tuesday at the annual Advertising Research Foundation.

It turned out that if online video advertising reaches the Media Rating Council …Read More